June 22, 2017

“The hotel industry is in denial about Airbnb” says Ian Schrager as Public hotel opens in New York

Photo of LG Smartphone with Airbnb logotype on the screen
Copyright: gyddik / 123RF Stock Photo

Legendary New York hotelier Ian Schrager has unveiled Public, a hotel concept designed by Herzog & de Meuron to counter the threat of Airbnb .

The hotel, located at 215 Chrystie Street in New York’s Bowery district, offers luxury without frills as well as an emphasis on social activity – an aspect that the home-sharing rival cannot offer, Schrager believes.

“For some reason the hotel industry in general is in denial about Airbnb,” he told Dezeen. “I think the only way is to come back with a stronger idea than Airbnb.” Ian Schrager’s Public hotel is located at 215 Chrystie Street in New York’s Bowery district and offers luxury without frills “Flaunting luxury and offering it at a great price, and offering the kind of communal/social atmosphere that Public will offer, is something that Airbnb cannot. So to me, that’s the best way of dealing  […]

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