June 24, 2017

Shipt raises $40 million for grocery delivery service outside major cities



Shipt shopper with a dozen eggs
Image Courtesy of Shipt

Shipt , an online grocery delivery service, announced today funding of $40 million led by Greycroft Partners, with participation from e.ventures and Harbert Venture Partners.

The Birmingham, Alabama-based startup partners with grocery retailers and a community of “Shoppers” for in-home delivery. Customers must become members to place an order on Shipt, paying $99 per year for free delivery over $35. The elephant in the room here is obviously Instacart, its primary competitor.

The San Francisco-based giant, which recently raised $400 million in a round led by Sequoia Capital, does not require its customers to become paying members to shop via their app. This is a tough act to follow, but Shipt’s CEO Bill Smith is optimistic: “We want to serve ‘the rest of America,’ not just early adopters,” he wrote in an email to VentureBeat. “So our coverage area extends beyond city centers to reach the suburban families that make up many of our core […]

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The News for the Gig Economy Staff is constantly searching the web for the latest news regarding freelancing and gig platforms to bring them to you in one handy place. All articles with this generic author have been sourced with the original location at the bottom of the piece. We encourage our readers to view the original source of all excerpts. NGE is a project of ARC Online, LLC.

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