Despite Uber’s enormous popularity, that hasn’t translated into profitability. Cannibalizing services like UberRush may be to blame.
Remember UberRush? Don’t worry, you’re not alone in saying, “Not really.” And now, it looks as though Uber wants to forget about UberRush, too. On May 8, Quartz reports , Uber plans to more or less shut down the courier service, or at the very least, reposition the service.
UberRush first came about in October of 2015, making its debut in New York, Chicago, and San Francisco. When the service launched , Uber promised that business owners could use Uber to “get customers pretty much anything in minutes.”
But now, anything is quickly becoming, well, nothing. Last week, the embattled transportation giant sent Rush clients an email informing them that restaurants won’t be able to use the platform as of May 8.
Instead, food services are being pushed over to UberEats, an Uber spinoff dedicated to getting customers their restaurant orders. And given that restaurant delivers have generally been the bulk of Rush orders, it seems as though with the departure of restaurants, Rush will cease to exist as we know it.
“We built UberEats to specifically meet the needs and support the growth of our individual […]