July 20, 2017

Uber Freight is coming really soon, adds trucking brokerage team to its realm



Uber Freight App Icon
UBER Freight app icon from Google Play Store

After completely altering how taxis operate, y’all should be aware that Uber is now trying to step foot in the long-haul trucking business. When the ride-hailing giant first shared its plans for Uber Freight earlier last year, it disclosed that a full-service brokerage office was operational in Chicago, with another coming up in San Francisco.

A report from Reuters suggests that the company is pushing full-force in this direction, which became evident from the photograph of the massive 18-wheeler truck that was shared by CEO Travis Kalanick last week. It had hired a 5-member team behind a Chicago-based transportation brokerage company called 4Front Logistics in November of last year to set up the aforementioned office.

The ride-hailing giant added the brokerage firm, which helps connects merchants and retailers to truck operators and fleets, to its team without shelling out any capital. Their team is now working with Uber to define how long-haul trucking logistics can be simplified, just like the $68 taxi aggregation business it has built over the years. Though it is only a small team, 4FRont will help the company build capacity in this highly fragmented and cluttered business market of freight brokers.

As stated in an interview earlier, Kalanick […]

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The News for the Gig Economy Staff is constantly searching the web for the latest news regarding freelancing and gig platforms to bring them to you in one handy place. All articles with this generic author have been sourced with the original location at the bottom of the piece. We encourage our readers to view the original source of all excerpts. NGE is a project of ARC Online, LLC.

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