May 25, 2017

The Evolution of the Gig Economy: Cupcakes to Claims Inspections



Stock Photo - Gig Economy concept with hand pressing a button
Copyright: melpomen / 123RF Stock Photo

We sure have come a long way in the gig economy. We are maturing, pivoting and enabling workers and businesses all over the world to seamlessly tap into the new digital economy. Life is good.

I remember reading back in 2011 about one of the initial gig platforms, TaskRabbit , and how one of their taskers was earning supplemental income by delivering cupcakes . It was a cute story. The gig economy started originally as a true B2C phenomenon. The “C” is obviously for cupcakes!

But that was the old gig economy. Although there is still a strong vertical for consumers, the gig economy has become more professional, streamlined and innovative. The evolution to B2C.

The gig economy resulted from the combination of two important factors: the boom in digital platforms and the leveraging of underutilized assets. The gig economy began as a peer-to-peer phenomenon, with consumers being able to access the assets of other consumers directly through digital platforms. Think Uber , Airbnb , and yes, cupcake deliveries on TaskRabbit.

Consumers wanted more choices, better access to goods and services and flexible work options. And oh boy, did they get it! Graphic designers can now easily pick up side jobs on […]

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About NGE Staff 7935 Articles
The News for the Gig Economy Staff is constantly searching the web for the latest news regarding freelancing and gig platforms to bring them to you in one handy place. All articles with this generic author have been sourced with the original location at the bottom of the piece. We encourage our readers to view the original source of all excerpts. NGE is a project of ARC Online, LLC.

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