The service, which allows customers to track the delivery of small items, takes Careem into competition with new two-wheeled rivals such as fetchr as well as old four-wheeled ones like Uber.
“We wouldn’t be doing this if there weren’t seeing a demand for it,” said Faraz Syed, the managing director of Careem and Careem Labs.
The service is called Box because whatever is requested to be picked up has to fit in the box on the back of the ubiquitous mopeds used largely for food deliveries countrywide.
“It’s for anything from forgotten keys to important documents to lunch from your favourite restaurant, delivered for about Dh20. We have kept it simple and competitively priced so people can use the Careem App they already have on their phones and know that the same level of service and training will be brought to the Box service.”
The launch of the service highlights how fast the UAE’s digital companies are moving […]