July 22, 2017

6 Genius Things Lyft Is Doing While Everyone’s Hating on Uber

Lyft app on iPhone
Image Courtesy of Lyft

In business, things change, and sometimes quickly. Uber and CEO Travis Kalanick have tripped time and again. It has angered employees over allegations of sexual harassment, drivers regarding the way they are treated, and many passengers concerning a perceived indifference to protests over the Trump refugee and immigration ban in January. Lyft has been able to take advantage of the flubs and profit at Uber’s expense.

Profiting from a competitor’s errors is fine, but business strategies need more than reaction. Lyft has steadily worked to move beyond the context of Uber and toward being recognized as important in its own right. Here are six of the smart moves the company has been making. Brand building, not Uber bashing

The single most important change is a recognition that the company must have […]

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The News for the Gig Economy Staff is constantly searching the web for the latest news regarding freelancing and gig platforms to bring them to you in one handy place. All articles with this generic author have been sourced with the original location at the bottom of the piece. We encourage our readers to view the original source of all excerpts. NGE is a project of ARC Online, LLC.

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