July 25, 2017

Instacart starting grocery delivery in Michigan

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Image Courtesy of Instacart

Instacart , a high-tech grocery delivery service entering metro Detroit, aims to make it easier for you to shop for food — even for your pets — and plans to compete with other companies already offering this service.

"The real benefit is the time savings and convenience," Dave Osborne, Instacart’s general manager for the Midwest in Chicago, said today. "This is one way you don’t have to waste part of your day driving to and from a grocery store, navigating it, waiting in a checkout line. Essentially, you never have to do that again — if you don’t want to."

The new service, which starts Thursday, is part of a larger trend in which shoppers use websites and apps to order what they want and have it delivered to their doorstep.

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With Instacart, you use a mobile app or website to select your supermarket — Costco, Kroger, Whole Foods Market, Plum Market or Meijer, pick your items and the time you want them delivered. The list is then sent to a shopper who will deliver them. In some cases, groceries can be delivered within an hour. It also delivers food for your pets from Petco.

Like its competitor, Shipt, it’s […]

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